The festival will start on 2 June in Irkutsk and will go on to Krasnoyarsk (10 June), Tyumen (16 June), Novosibirsk (24 June), Saratov (30 June) and Voronezh (8 July). 

In each of these cities, Zenit will set-up a full-size football pitch where all young fans, aged from 8 to 12, can play on. At the festival, children will not just play football, but learn all about having a professional career in the game. The club will also host trials at each event and the six best players from each city will be invited by the club for a a real training camp to be held in August in St. Petersburg.

The selected boy's flights, training, accommodation and entertainment will all be paid for by Gazprombank. 

The festival includes not only a football pitch, but also a lot of children's and family entertainment, games, attractions, lessons, freestyle football, raffles, prizes with player's and much more.